Guided tours, groups and school offers

Go on a breathtaking journey through the history of swimwear from antiquity to the present day and discover its interconnection with political, economic and cultural developments. Exciting stories about bans, scandals and fashion developments await you and make you wonder and reflect. Get to know progressive protagonists from the world of swimming and learn more about the glamorous Hollywood acting icons. In a deep hole in the history of swimwear, it is also examined how industrialization acted as a driving force for the swimwear industry, how the process of expropriation under National Socialism took place using the example of Jewish swimwear companies, or what challenges swimwear production faces today in times of climate crisis.

The BikiniARTmuseum archive is one of the world's leading specialist archives on the history of swimwear and bathing culture. Central historical documents, advertisements, postcards, movie posters, magazines, photographs, and extensive archives from international bathroom fashion manufacturers on the topics of history, music, film, sports, lifestyle, advertising, art and fashion are stored on over a kilometer of shelves. But how did we come up with this extraordinary and spectacular collection, which has now developed into a huge swimwear archive? True to the motto “You never swim alone,” the entire BikiniARTMUSEUM team spent the last five years looking for suitable exhibits and personal stories, all of which were hidden behind the bikini. In order to gain new insights, the team not only traveled to numerous company archives, libraries, universities and city archives, but also in private attics and it was not uncommon for us to find ourselves with important protagonists of the bikini story over coffee and tea and our spa culture community began. What first began in Brazil's archives was soon continued in Baden-Württemberg archives of historic swimwear manufacturers: Come with us on a journey behind the scenes and learn all sorts of curious and spectacular things about our collection and exhibits on a tour of our museum.

Bikini is now an integral part of many women's wardrobe and a loyal companion on beaches, lakes or pools in summer. His name is firmly anchored in the collective consciousness. But who actually invented the bikini? Why was he so scandalous at the time of his invention? And what is the connection between the scarce two-part series and the atomic bomb tests carried out by the Americans? These questions will be answered as part of a lively thematic tour about the origin of the bikini: Follow in the footsteps of bikini inventor and marketing genius Louis Réard and find out why a nightclub dancer of all people went down in history as the first woman to wear the bikini. The exhibition and a specially produced film trace the development of one of the most revolutionary pieces of clothing in history from a disreputable piece of fabric to an emancipatory fashion statement. A highlight of the tour: a visit to the 13 of a total of 17 Réard bikinis that are still preserved. Among them: the “Golden Réard” — an aesthetic masterpiece and the most historically valuable bikini.

For all art lovers or who would like to become one: The “Bikini ART museum” has art centrally in its name, resulting in aspiration and commitment, a combination of fashion and art. This idea runs like a recurring thread throughout our museum: From the architecture of the exterior façade with a 10-meter tall symbolic figure on the roof, to the art garden and the exhibition content in the permanent exhibition: German celebrities such as Udo Lindenberg, Paul Paeschke, Heinrich Zille and Otto Waalkes have taken on the symbiosis of art and bathing culture and created works specifically for BAM. Internationally important artists such as Sergi Cadenas from Spain, JACE from the island of La Réunion and SARANOVELA from New York are also represented with their works of art. Colourful works from the Brazilian art scene are on display, deceptive busts of the Spanish sculpture maker Gerad Mas are found, as well as photographic works by star photographers Roger Fritz or Eduardo Rezende, as well as unique historical pieces by Bunny Yeager or George Daniell. On this guided tour, you will encounter an extraordinary collection of extravagant and sometimes unique works of art and learn more about the artists and stories behind the exhibits.

Whether it's a club, family, company trip, senior citizen trip, Weihnachts- , birthday party, summer party, anniversary party, event wedding or bachelorette party. All tours can be booked for groups.

Together with our reliable partners, we can Implement a variety of event formats: Private parties, workshops, conferences, evening events and receptions, but also unique product presentations, fashion shows or influencer meetings. The light-flooded new building and the unique museum concept with exclusive interiors at its best will inspire you!

On request, we can arrange a supporting program for you with guided tours of current exhibitions or special presentations of the spectacular multimedia shows. Of course, the premises of the located in the house are also available to you Best Western Hotels with 95 modern rooms, meeting room and penthouse suites available.

The restaurant provides culinary delights with an in-house caterer on site. The Nekolny family has been working in the catering sector for over 10 years and can also host a major event with up to 200 guests.

We make your individual ideas and ideas come true. Send your request to info@bikiniartmuseum.com

The BikiniARTmuseum offers an incredibly exciting overall concept
for bus and travel groups:
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How to get there and how to get there:

• We are located right on the European transport hub A6 (Paris — Prague) between Heidelberg and Heilbronn, right at the Bad Rappenau exit, in the heart of Baden-Württemberg.
  

• Around 100 free bus parking spaces
  

Catering offer:

• Group menu available, bus drivers get a free meal.
  

• Around 100 free bus parking spaces
  

• dean & david with fresh salads, wraps and curry dishes
  

• 200 seats in the restaurants, 120 seats on our sunny outdoor terraces
  

• Core hours: 6:00 — 22:00, hot food around the clock 24/7, no day off
  

Accommodation: BEST WESTERN Hotel Bad Rappenau:

• 97 comfort rooms, modern and comfortably furnished. The deluxe penthouse BikiniCube is the highlight of the hotel in the truest sense of the word: 80 square meters leave nothing to be desired, exclusive interior at its best, a fantastic view, an ambiance to dream and feel good, Apple docking station and wellness bathroom.
  

A6 BOULEVARD - 9 visitor attractions over 50 km:

• Still haven't had enough? Why not combine your visit to BikiniARTMUSEUM with another attraction on the A6 boulevard!
  

• There are 9 first-class attractions within 50 km alone:
  

  • Hockenheimring Baden-Wuerttemberg • KLIMA ARENA Sinsheim
    

  • Sinsheim SPAS & BADEWELT • NECKARMEILE Heilbronn
    

  • Tripsdrill Cleebronn Adventure Park • RappSoDie Bad Rappenau
    

  • Experimenta Heilbronn • Bad Friedrichshall Salt Mine
    

Click here for bus and group arrangements including prices

For an individual offer, simply contact our Contact Maximilian Lang.